Program for Public Discourse
Professor of the Practice of Marketing
Kenan-Flagler Business School
Mark McNeilly is Professor of the Practice of Marketing at the Kenan-Flagler Business School. He teaches in the areas of marketing and organizational behavior in both the MBA and online MBA@UNC programs. McNeilly served as a global marketing executive and has several years of experience with both IBM and Lenovo in the IT industry. His business background includes branding, strategy, marketing, market intelligence, management, manufacturing and personnel.
McNeilly has authored three books with Oxford University Press, one of which is George Washington and the Art of Business: Leadership Principles of America’s First Commander-in-Chief. He has presented his views on strategy and marketing to corporations; businesspeople in the United States, Europe and Asia; as well as the U.S. Air Force Command and Staff College. He has discussed his ideas on strategy on the BBC, C-SPAN, CNBC’s “Power Lunch” and other TV and radio programs. McNeilly appeared on a History Channel Special on Sun Tzu’s “Art of War.” He has been an expert blogger for Fast Company magazine.
McNeilly received his MBA with honors from the University of Minnesota and his BS in finance from the University of Wisconsin-LaCrosse.